19 Aug 2011
PerformLine CEO Alex Baydin and Mario Vaccari, Vice President of Product Management, Speaking at #LeadsCon East!!
New York will be alive next week as LeadsCon–THE lead generation conference–comes to the Big Apple August 24-25th at the Hilton New York.
LeadsCon serves the needs of the online customer acquisition arena with a specific focus on lead generation. This segment of the online advertising space contains some of the most dynamic, successful, and innovative companies, but it is also a sector that has been historically under-served.
On Wednesday, August 24, Alex Baydin will be discussing “What Every EDU Marketer Must Know” from 2:15-3pm. For those with any emphasis on for-profit-education, July 1st was a very meaningful date. That is when the revised guidelines issued by the Department of Education went into effect. Despite, or perhaps because of the lengthy regulations, many in the marketplace still have questions as to what proper compliance means and where accountability lies. Our panel of experts cut through the confusion delivering indispensable advice.
Joining Alex on the stage will be moderator Jeff Leibl, Chief Strategy Officer, eBureau as well as Tom Anderson, CEO of Education Dynamics, and Pamela Kearse, Senior Associate, Dickstein Shapiro, LLC.
On Thursday, Alex will be joined by Mario Vaccari, PerformLine’s vice president of product management, from 2:00-2:50pm as they take a Deeper Dive into fraud and compliance issues facing the industry with David Sendroff, CEO of CPA Detective; Hagai Shechter, Founder & CEO, Fraudlogix; and Craig Swerdloff, Founder & CEO, LeadSpend.
PerformLine is excited to not only be taking the stage twice this year, but will also be exhibiting so be sure to stop by Exhibit Booth #T35 in between sessions!
