Simply put, marketing compliance is ensuring that your company’s marketing, advertising and sales content follows rules set by the government. These standards are put in place to protect consumers from being misled or deceived by businesses. In practice, marketing and sales ...
Claire Milazzo, VP of Marketing on October 17, 2019 Regulatory ComplianceThought Leadership
It is no secret that Chief Marketing Officers have a lot of responsibilities on their plates. From creating, communicating, organizing and delivering valuable offerings to clients and business partners, CMOs must wear multiple hats in an effort to help their companies grow and ...
Claire Milazzo, VP of Marketing on October 15, 2019 Thought Leadership
Created just over a year ago, the Consumer Financial Protection Bureau’s (CFPB) Office of Innovation’s mission is to “promote innovation, competition and consumer access within financial services.” Led by Director Paul Watkins, The Office of Innovation (OI) has recently been ...
Alex Morris on October 08, 2019 Regulatory ComplianceThought Leadership
With the ability to easily reach billions of consumers across the globe, social media is becoming one of the largest platforms for marketing today. Banks and other financial institutions are quickly hopping on board and utilizing social media in an attempt to humanize their ...
Paul Monticello on October 02, 2019 Regulatory ComplianceThought Leadership
Over 170 million Americans have credit cards, making them one of the most commonly-held and widely-used financial products. As a part of the Credit Card Accountability Responsibility and Disclosure Act (CARD Act), the Consumer Financial Protection Bureau (CFPB) is required to ...
John Zanzarella on September 26, 2019 Regulatory ComplianceThought Leadership
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